Fisher Wrathall Surveyors is a respected team of RICS-accredited chartered surveyors based in Lancaster. As long-term partners of Lune Studio, we’ve worked closely with them to build and optimise a full marketing and digital funnel — supporting their expansion across North Lancashire and South Cumbria with smart systems, strategic design, and consistent lead generation.
Fisher Wrathall Surveyors had built a strong local reputation but lacked a digital system that matched their ambitions. Their online presence was dated, enquiries came in sporadically, and they had no visibility on what marketing efforts were working. To scale their reach across the region, they needed a complete digital overhaul — from website and automation to traffic generation and performance tracking.
We delivered a full-funnel solution designed to generate, convert, and manage leads efficiently. The new website was built from scratch with a clear, intuitive interface optimised for search visibility and conversion. We implemented location-specific SEO, ran targeted Google and Meta ad campaigns, and installed an AI chatbot to handle FAQs and qualify leads 24/7. Behind the scenes, we connected smart automation — including email follow-ups — and advanced analytics with heatmaps, scroll tracking, and source attribution to monitor performance in real time.