ACS Heating & Plumbing

ACS Heating & Plumbing is a trusted local business specialising in boiler installations, repairs, and heating services across Lancashire. With years of hands-on experience and a reputation for dependable service, ACS partnered with Lune Studio to create a professional online presence that builds trust, generates leads, and helps them stand out in a competitive trade market.

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The Brief

ACS had built strong word-of-mouth reputation but lacked a website that reflected their professionalism. Without a clear online presence, they were missing out on new enquiries and struggling to appear in local search results for key services like boiler repairs and installations. They needed a fast, reliable website that would showcase their expertise, build credibility, and drive enquiries from homeowners searching online.

The Strategy

We designed and developed a clean, mobile-first website that focuses on ACS’s core services — boiler installations and repairs. The site was built with SEO foundations to ensure visibility in local search, alongside clear calls-to-action and a simple contact form for fast enquiries. To further build credibility, we integrated trust signals such as service guarantees, compliance information, and easy-to-read service breakdowns.

The Deliverables

  • Full website design with responsive, mobile-first layout
  • Service-focused pages (boiler installations, repairs, plumbing) optimised for SEO
  • Streamlined contact form to capture enquiries quickly
  • Clear trust signals (compliance info, service guarantees, local credibility)
  • GDPR-compliant setup for safe customer interactions
  • Google Analytics and Search Console integration for performance tracking
  • Simple structure to make future updates easy and scalable
  • Feedback

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